平 凡 刘丽娜
（天津广播电视大学，天津 300191）
【摘要】跨境电商是“一带一路”新格局的先导和突破点，“一带一路”的发展需经济先于政治、文化，以跨境电商带动发展是一个好的选择，是有力的助推。跨境电商行业的跨越式发展带来了行业人才需求的巨大缺口，行业发展迫切需要一大批既懂外贸知识，又具备电商实战经验，且具有一定外语基础的复合型人才。因此，跨境电商行业人才培养越来越受到重视，各院校纷纷开设相关课程、设立行业学院等进行相关实践探索。通过学校、行业和企业合作办学模式、人才培养目标特色定位、分阶段递进式人才培养阶段设计三方面的顶层设计，在复合型人才培养计划、跨境电商见习基地、双师型师资队伍打造、市场需求倒推培训课程体系设计方面进行了具体实践，探索产教融合背景下的双主体协同育人模式。
【关键词】产教融合；双主体；协同育人；跨境电商；产业学院；行业学院
Research on the Practice of “Two Subjects” Cooperative Education Mode of Integration of Production and Education：Take Cross Border E-business School as an Example
PING Fan and LIU Lina
(Tianjin Radio and Television University, Tianjin 300191, China)
Abstract：The leap-forward development of cross-border e-commerce industry has brought about a huge gap in the demand for professionals.More and more attention has been paid to the cultivation of talents in cross-border e-commerce industry. Many colleges and universities have carried out relevant practical explorations, such as the establishment of relevant courses and industry colleges. Top-level design on three aspects are carried out: School-Business Cooperation Model, Characteristic Orientation of Talents Training Objective, Stage-by-stage Progressive Talent Training Stage. Concrete practice are carried out in five aspects: compound personnel training plan, eBay E youth talent training project, cross-border e-commerce internship base, double-qualified teacher team, design of training course system facing market demand. It is expected that Two-Subject collaborative education mode under the background of integration of industry and education are explored.
Keywords：industry education integration; dual subject; collaborative education; cross border e-commerce; industry college; industry college
下载：
产教融合“双主体”协同育人模式实践研究.pdf
